Marketing Service Associate

To assist in developing and executing the marketing plans for the assigned brands/products.
To assist in product and package development of new and existing products and determine selling features (i.e. sizes, pricing and product claims).
To assist in the development and execution of specific strategies and action plans for the brand:
Sales promotion activities and merchandising programs in conjunction with the Sales Department.(i.e. trade fairs and other related events).
Advertising programs in conjunction with the Creative and Media agencies.
PR activities
Prepare budgets (units, sales and A&P spending) for the assigned brands.
Coordinate with Demand Planning for inventory requirements
Conduct market research in securing market analyses and consumer reactions to products, concepts and advertising.
Conduct periodic store checks and submit findings/observations.
Prepare periodic brand and marketing budget reviews.
Other special projects that maybe assigned from time to time.